Brand Docs
Every guideline, deck and standing link on one shelf. Originals stay where they live; links are found by the sync brain, never guessed.
28 files13 linked15 pending link
Brand documents · the global shelf
New brand book (draft)Replaces the style guide; mission, vision, values + tone settledHal via Josie · pending
Style guide (current)REVL_StyleGuide_NEW.pdf · superseded once the book landsJosie · linked
Personas doc (2026 rework)Off the expanded member survey; affects all commsJosie · pending
Brand deck in FigmaNew imagery + Underground Pantones going inHal · pending
Hal's content strategy frameworkTeam-ready before VietnamHal · pending
REVL HQ shared driveThe network shared drive; Macca added 10 Auglinked
Marketing Drive folderThe marketing team folderJosie · linked
Marketing Team WIPsStanding agenda sheet for the Monday WIPJosie · linked
Working docs by project
Underground creative deck (+ example EDM)Underground · the LP source: webby motif, gradients, PantonesHal · pending
LP Amends (Hal's new LP copy)Underground · "all new copy is saved here"Hal · linked
Elle Assets deckUnderground · "REVL UNDERGROUND – Elle Assets", the final asset deckElle · linked
Logo + Icon folderUnderground · final assets; clears the Pantones waitElle · linked
Studios deck (internal + external)Underground · internal adds the studio-benefit slideHal to Liv · pending
KOL list (working file)Underground · KOLs + budget; re-check before outreach#revl-ug · linked
RTG marketing strategy docRTG · "RTG MARKETING STRAT" · 7–8 week email strategy near the endCanva · linked
Content calendarBrand Book · "REVL CONTENT CALENDAR", the source of truthJosie · linked
'26 marketing calendar (studios)Brand Book · month by monthCanva · pending
2027 marketing calendarConference · meeting moved to WednesdayLiv · pending
Conference slidesConference · Liv's top priority, off the 2027 calendarLiv · pending
Conference 2026 Department DeliverablesConference · dot points per departmentLiv · linked
Onboarding docOnboarding · "MACCA ONBOARDING"; links all key docs + key-projects brain-dumpJosie · linked
Pat's handover notesOnboarding · paid ads, all CRMs, website; draft tomorrow arvoPat · pending
Open House 2026 HQ LeadsB2C Auto · the leads for the Mindbody API testPat · linked
B2B presentation (webinar discovery night)B2B Sales · previously sentOnboarding doc · pending
Franchise info packB2B Sales · "null and void", being changedHQ · pending
US/Canada GTM budgets + timelinesUS Launch · being revisedJosie · pending
Member survey resultsBrand Book · presenting to Loz + JackJosie · pending
Winter sale analysisMerch (no hub lane yet) · end of weekLiv · pending