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AllBrand Book

Brand Book

2 open3 waiting2 calls6 files

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01

Use the draft brand book for all Claude work once sharedcall 05:36 · draft incoming from Josie

Waiting
02

Lead from the front on the content calendarcall 07:43 · the team doesn't fill it in

Ongoing

Decisions

17 Aug

Hal's new brand book REPLACES the style guide; mission, vision, values + tone settled.

17 Aug

Personas reworked off the expanded member survey; the new version affects all comms.

17 Aug

Content calendar is the source of truth across channels; Macca leads from the front.

Status

Hal's book nearly final; visual style still moving. Brand deck heading into Figma with new imagery; Underground adds new primary + supporting Pantones.

Calls

Weekly Marketing WIP

10:01am · team

Figma + Pantones

Onboarding + more

9:32am · Josie

2 actions here

Files

Brand book draftJosie · pending
Personas doc 2026Josie · pending
Brand deck in FigmaHal
Content calendarTeam
'26 marketing calendarCanva
Member survey resultsJosie
Waiting onJosie: book draftJosie: personas docHal: Underground Pantones
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